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NEWS ABOUT CORPORATE GOVERNANCE - November-December/2000

 IBGC – Brazilian Corporate Governance Institute

- On November 27, the IBGC (Brazilian Corporate Governance Institute) held its first National Corporate Governance Congress in São Paulo, with an attendance of over 170.  The Congress was opened with a formal dinner on Sunday, November 26 with a presentation by Professor Alden Lank on Corporate Governance in Family Businesses. Professor Lank is a leading authority worldwide on family businesses and, at present, is president of the FBN (Family Business Network) based in Lausanne, Switzerland.    During the Congress, the IBGC announced the launch in the Internet of its Debate Forum in its website (www.ibgc.org.br).  Here, visitors can freely access and state their opinions and criticisms of the matters under discussion, all of which relate to Corporate Governance.  The next IBGC monthly presentation will be held at noon on January 16, 2001, in the Private Dining Room of the Infinito Restaurant at the São Paulo World Trade Center, Av. Nações Unidas, 12.551, 2nd floor.  The speaker will be the Executive Director of Publicly Quoted Corporations in São Paulo, Maria Helena Santana.  For further information, please call (11) 3043- 7008 and speak to Catherine Wegmüller or Vera Marques.

21st Brazilian Pension Fund Congress

The Brazilian Pension Fund community is currently awaiting the shortly to be formalized approval of new legislation. This will lead to a significant increase in the number of Brazilian pension funds and in the assets controlled by these organizations.  The 21st Brazilian Pension Fund Congress was held from November 20 through 22, in Salvador, Bahia, with an impressive attendance of 1,700.  A clear reflection of the ever increasing presence of pension funds in corporate capital and their growing influence in managing such corporations, Corporate Governance was once again a major topic during this Congress.  During the formal opening ceremony, in his comments on the important role of pension funds as vital tools in long-term savings and as the agents responsible for strengthening the capital market, the president of the Brazilian Central Bank, Dr. Armínio Fraga, reiterated the Brazilian Government’s keen interest in developing and fostering good corporate governance practices in Brazilian businesses. On the second day, during “The New Economy and Long-Term Savings” Panel, Princeton University Economics Professor, Economist, José Alexandre Scheinkman, harked back to the topic of corporate governance.  Citing instances of international experience, he showed clear evidence that “countries practicing good corporate governance have relatively larger share markets, where the market evaluation of these countries’ corporations, measured based on their market:equity value ratio, is comparatively greater.  Moreover, these countries show a higher number of IPO’s (Initial Public Offers), and their corporations attract a greater volume of funds via the share market”.

The New Market is launched in Brazil

Corporate Governance mechanisms in the more developed economies are established by laws and regulatory codes, by agreements between corporations and their shareholders, and by rules imposed by the stock exchanges.  In Brazil, despite the lag in corporate legislation amendment approval and the refusal of many companies to accord due respect to their shareholders, comes the good news of BOVESPA’s (São Paulo Stock Market) launch of the New Market.  This New Market is an exchange for organizations that apply good Corporate Governance practices among other stricter codes of transparency, increased respect for minority shareholder rights, and that only trade ordinary shares in the market.  It was launched in São Paulo on December 11 in the presence of Brazilian monetary authorities, investors, and market agents and will be operational next year.  All going well, Brazil which today holds 13th place in ranking for respect for minority shareholders (this ranking was introduced by Merrill Lynch), will have its New Market and will leap to first place, shared with Chile, in this ranking, well ahead of the more established capitalist countries such, as the USA, the UK, Hong Kong, and Singapore.  This New Market is a strong candidate for attracting foreign investment, thus strengthening the local capital market and bringing in investments at the level required to meet the needs of a developing economy such as Brazil’s.

Corporate Governance wins awards

First place in the Bovespa Journalism 2000 Contest was awarded to a series of reports on Corporate Governance in Valor Econômico, by reporter Daniele Camba. Ms. Camba’s reports were published throughout November and preempted many of the corporate governance principles applied in Bovespa’s New Market.  In turn, the president of Animec (National Association of Capital Market Investors), Waldir Corrêa, recently proclaimed the winners of the Animec 2000 Seal. The objective of this award, which was presented for the first time this year, is to officially recognize publicly quoted corporations and other bodies that contribute to improved majority and minority shareholder relationships. Brasil Telecom, Saraiva, and Ultrapar won the Publicly Quoted Corporation Award.  The Special Category awardees were the CVM (organization similar to the US Securities and Exchange Commission), for its efforts to protect minority shareholders, Bovespa for the launch of the New Market, and BNDESPAR (Banco Nacional de Desenvolvimento Participações S.A. – the BNDES investment holding company) for its decision to only release funds to companies that apply good Corporate Governance practices.  The awards will be presented at a formal Bovespa lunch in February 2001.

With the aid of the Internet, the Brazilian market will become increasingly transparent

The CVM is in the process of reformulating some of its share market rules to oblige Brazilian companies to more clearly disclose information. In reiterating that “information is the oxygen of the market”, CVM president, José Luiz Osório, advised the specialized business media that the entity’s Instruction 31, governing the disclosure of material information was issued in the seventies and, thus, in the current media context, is totally outdated.  All significant information must now also be available on-line.  The CVM will also require that all and any information disclosed by publicly quoted corporations must also be included in their websites and in the CVM’s website, which will have a special important information link.  In addition to important data, this requirement to disclose information to the market will include road shows and seminars. Lastly, these companies must disclose all information on the first leak about current negotiations, or on any event of potential interest to shareholders and to the market in general.

First-Time Survey on Boards of Directors in Brazil

During its last monthly presentation, the IBGC disclosed the results of a hitherto unprecedented survey on the composition of the Boards of Directors of publicly quoted corporations in Brazil.  The survey, sponsored by LCV – Consultoria em Governança Corporativa e Representação de Acionistas, covered 438 companies listed on the stock exchange (75% of its universe) and concluded that, in several of the aspects examined, the majority of these companies do not apply good Corporate Governance practices.  The most revealing results were: a) the size of these boards is very small.  Almost 30% were of the legally permitted minimum number (three members), and only 50% complied with the IBGC code; b) the duration of the board members’ mandates tends to be too long, thus jeopardizing renewals; c) over 40% of the Board Chairmen were also CEO’s of their companies; and d) only 23% of the Boards examined are fully independent of Executive Management.  The survey also analyzed some aspects of the composition of these companies’ executive management.  The complete results of the survey together with a report by Simone Azevedo of the Gazeta Mercantil business newspaper, are available in the Technical Materials Section of the LCV website   (www.lcvco.com.br).

Women and Corporate Governance

As can be seen in many high level corporate positions, the number of women involved in corporate governance is on the increase.  In the US, women involved in corporate governance now have their own global association, CWDI (Corporate Women Directors International), similar to NACD (National Association of Corporate Directors).  The position of CEO, one of the pillars of Corporate Governance, in conjunction with the shareholders, the Board of Directors, and the independent auditors (in Brazil, there is also the Conselho Fiscal or shareholder appointed audit board) are more and more often held by women, particularly in the US.  Examples are Carly Fiorina (46), Chairwoman and CEO of Hewlett-Packard and Jeanne Jackson (49), CEO of Wal-Mart.com. In a recent article, “The Feminine Profile of CEO’s of 2020”, published in the Gazeta Mercantil, the newspaper’s Executive Editor, Maria Helena Tachinardi, examines the skills that will become increasingly essential in CEO’s over the next twenty years.  According to Tachinardi, future leadership styles will include less control and more consensus.  Moreover, the CEO of the future will have to retain talent in the company and be skilled in forming alliances and associations.  She affirms that the CEO’s of the next millennium will need special relational skills in topics relating to education, health, peace, and the environment.  At this point in the article, Tachinardi asks “and why will women be more competent in these roles?”  Her answer is that, based on the opinion of McGill University’s Professor Nancy J. Adler, who predicts that, in 2020, one-third of the average CEO’s time will be spent on topics beyond those directly affecting the life of the company.  The result of a survey, whose samples included men and was carried out last October by the Gallup Institute in six major Latin American cities, at the request of the IDB (Interamerican Development Bank), revealed that women will increasingly take over power positions in politics and business.  Of the people interviewed, 64% believe that women are more concerned with the environment; 72% stated that they are more committed than men to improving standards of education; 53% are convinced that women possess greater diplomatic relationship management skills and, lastly, 66% believe that women are more honest than men.

The US SEC remains active.

Recently, new external audit regulations, one of the pillars of Corporate Governance, received unanimous SEC approval.  These new rules seek to eliminate or discipline the latent conflict of interest of companies that render both auditing and consulting services to the same company.  As from now, many large US corporations that use their accounting firms for both auditing and consulting services, will be required to transfer either their audit or consulting work to another firm.  Alternatively, they can comply with the new regulations requiring disclosure to the market of the fees paid for the consulting services representing any potential conflict of interest.  The opinion of some specialists is that, on the one hand, these organizations will not contract consulting services from the same firm that renders their auditing services, since the risk is too high if something goes wrong.  On the other hand, the audit firms will not be too enthusiastic about entering into consulting agreements whose fees must be disclosed in detail to the market. The SEC believes that, if most of these companies discontinue their dual relationships with their auditors, it will have won a major victory for the share market, after a five-year battle with the major audit firms in the USA. Further in the context of conflicts of interest, the SEC is also in the process of drawing up a set of regulations requiring financial analysts and managers appearing on television programs in the USA, to publicly disclose any potential conflict of interest whenever they recommend the purchase or sale of shares.  According to the SEC, in addition to such analysts’ personal investments in the shares whose purchase they publicly recommend, these potential conflicts of interest also involve the assets of the brokerage house or investment bank represented by these analysts.

 NACD - National Association of Corporate Directors

The NACD was founded in 1977 and is the USA’s only association of boards of directors, directors, director candidates, and consultants to boards of directors.  It presently has thirteen chapters spread throughout the country and its website (www.nacdonline.org) should be visited by anyone interested or active in the area of corporate governance.

Best Corporate Governance Practices

- Extract from the Best Corporate Governance Practices – Brazil Code:

“Transparency/Disclosure

Corporate Governance Practices

- The annual (management) report should state which Best Practices Code was used by the company and explain all and any divergences from such code.

A happy beginning to the millennium



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